Wayne Matthews-Stroud
My creative life started with drawing. Pencils, then inks, sketching for hours, happily filling notebooks with drawings and stories, creating my own little worlds. Later, art college opened my eyes to black and white photography — the immediate, tangible results; the stark silhouettes and portraits — and the stories... wow those stories. My trusty Ricoh SLR and the endless magic of the darkroom. Happy days of creative discovery. My love of storytelling saw my professional life start in editorial and copywriting and scriptwriting for film and tv — not photography. But then the digital revolution hit. It was too perfect: cameras and technology — but with immediate results; immediate feedback. This 'perfect storm' set me on a path that I’m still on today.
A story is a story and the tools keep changing so I've consciously positioned myself over the years as a full stack media professional. This means I deliver projects from conception to completion, whether solo or by building creative teams. I’ve learned photography, videography, and how to craft messages through storytelling to build a seamless, end-to-end process. I love every aspect, from relaxed round-table ideas sessions to that last-minute, down-to-the-wire delivery day — then all the creative in between. Creating stories, especially collaboratively should be fun and exciting and a process of discovery. That’s my thinking. It always has been. Happily filling notebooks with drawings and stories, creating our own little worlds.
WMS - March 2025
“The best time to plant a tree was 20 years ago. The second best time is now.”
— Chinese Proverb
The Way I See It
For me, it's about digging deep into a project, exploring ideas, and building a clear vision together. I think the best results come when everyone feels free to contribute, and good ideas are what really drive the project.
Let’s Talk
Got a project in mind? Let's talk. I'm excited to hear about your ideas and explore how I can contribute my expertise. Whether you’re brainstorming ideas, starting a new project or you’re simply looking for a fresh perspective, I'm here to provide the support you need. Fill out the form, and let's get the ball rolling.